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TABLE OF CONTENTS

Introduction

How to Use this Program

About the Author

About the Cast

Lesson 1. Introduction; To Sell or Not to Sell

Lesson 2. Building Confidence

Lesson 3. Establishing Rapport and Qualifying Prospects

Lesson 4. Presentations

Lesson 5. Active Listening

Lesson 6. Cold Calling

Lesson 7. Product Knowledge

Lesson 8. Overcoming Objections

Lesson 9. Closing the Deal

Lesson 10. Oops! Cleaning it Up When You Slip

Lesson 11. The Care and Feeding of a Relationship — Follow Up

Lesson 12. Setting Goals

Answers to Exercises

About Jasper Publications

Jump Start Your Sales Order Form